In a cinematic landscape where sports dramas lead the pack in pulling heartstrings and drawing crowds, Ajay Devgn’s “Maidaan” bucks the trend, but for all the wrong reasons.
Two weeks into its release, the film’s revenue trajectory has plateaued, culminating in a modest Rs 37.80 crore domestic tally.
Maidaan Box Office Collection Day 14
“Maidaan”, capturing the golden era of Indian football from 1952 to 1962, intended to recreate the magic on the big screen. Despite its promising premise, the film stumbled in its opening week, gathering Rs 28.35 crore, a figure that fell short of expectations.
The subsequent week saw an addition of just Rs 75 lakh to the total collection, a stark reflection of the film’s struggle to captivate audiences.
| Day | India Net Collection |
| Day 0 [ Wednesday] | ₹ 2.6 Cr |
| Day 1 [1st Thursday] | ₹ 4.5 Cr |
| Day 2 [1st Friday] | ₹ 2.75 Cr |
| Day 3 [1st Saturday] | ₹ 5.75 Cr |
| Day 4 [1st Sunday] | ₹ 6.4 Cr |
| Day 5 [1st Monday] | ₹ 1.5 Cr |
| Day 6 [1st Tuesday] | ₹ 1.6 Cr |
| Day 7 [1st Wednesday] | ₹ 2 Cr |
| Day 8 [2nd Thursday] | ₹ 1.25 Cr |
| Week 1 Collection | ₹ 28.35 Cr |
| Day 9 [2nd Friday] | ₹ 1.45 Cr |
| Day 10 [2nd Saturday] | ₹ 2.65 Cr |
| Day 11 [2nd Sunday] | ₹ 3.15 Cr |
| Day 12 [2nd Monday] | ₹ 0.7 Cr |
| Day 13 [2nd Tuesday] | ₹ 0.75 Cr |
| Day 14 [2nd Wednesday] | ₹ 0.75 Cr * early estimates |
| Total | ₹ 37.80 Cr |
Weekend Surge Halted
The film witnessed a glimmer of hope over its second weekend with a collection surge, recording the highest weekend tally of Rs 7.25 crore, thanks to Rs 1.45 crore on Friday, Rs 2.65 crore on Saturday, and a Sunday peak at Rs 3.15 crore.
However, this surge was short-lived as the weekdays saw the film return to its slow pace, barely managing to add Rs 75 lakh on both Tuesday and Wednesday.
International Arenas and Competition
Akin to its domestic performance, “Maidaan” did slightly better in international markets, amassing Rs 7 crore, pushing its global footprint to Rs 51.2 crore.
The film found itself in a box office clash with “Bade Miyan Chote Miyan”, starring Akshay Kumar and Tiger Shroff, a competition that neither film won, given their lukewarm receptions.
Industry’s Move
In a bid to salvage the situation and boost footfall, theatre chains have reduced ticket prices. This strategic move aims to attract more viewers, hoping that reduced rates will encourage larger crowds to give the film a chance.
Related article: ‘Maidaan’ 2024 Movie Review
The Road Ahead
As “Maidaan” completes its second week with a stagnant collection rate, the industry and fans alike ponder over what might have been the cause of its underperformance.
With a stellar cast and a compelling story, “Maidaan” had all the ingredients for success but fell victim to the unpredictable nature of cinema.
Despite the setback, the film’s journey underscores a crucial lesson for the industry: not all stories, regardless of their potential, guarantee box office gold.
As “Maidaan” fades from theatres, the focus shifts to upcoming releases, proving once again that the Indian film industry’s saga is one of constant ebb and flow.
Conclusion
“Maidaan” aimed to score high but ended its run on a low note. The story of Indian football’s golden era struggled to resonate with its audience, leaving stakeholders reflecting on the unpredictable dynamics of film success.
As the industry moves forward, “Maidaan”‘s legacy serves as a stark reminder: in cinema, as in sports, not every match ends in victory.
